Athalonz EnVe golf shoes promise more distance and fairways

Athalonz Image

“Distance” is the Holy Grail for golfers everywhere. Every golfer I’ve ever talked or given lessons to always asks how to hit the ball farther. Even without them asking, the constant barrage of $600 drivers all the major manufacturers, specialized balls promising extra yards, and distance-driven strength training is a testament to that never-ending chase to hit the ball as far as you can. But the quest for longer shots actually starts from the ground up — literally the only point of contact between us and the ground, our feet and the shoes we’re wearing — an often overlooked source to maximize distance.

Athalonz is a golf shoe brand many may not be familiar with. But those who hit the ball really, really far, including many on the World Long Drive Tour, are wearing these shoes. Why? Because those who can hit the ball 400 plus yards know ground contact is absolutely critical, and Athalonz are designed to maximize just that.

AthalonzWhile the modern slip-on design stands out in all the right ways, with subtle color schemes and stylish leather band wrapped around the heel, you wouldn’t think the EnVes are a high-tech performance golf shoe. But the science behind these shoes is what drives the company (the EnVe model alone holds four US Patents). “Shoes are a force transfer system. Via physics principals, the forces can be manipulated to improve power,” the company says. Anthalonz golf shoes are designed with “the right angles in the right places” to promote the natural transfer of forces throughout your entire golf swing with goal of increasing your power, from the ground up.

I was a bit skeptical of the company’s power claims at first, but after the first few rounds in varied conditions, I could confirm the comfort and stability Athalonz offer. The shoes let me feel free to swing I hard as I could without worry of slipping out of my shoes. With a lingering ankle injury — and as a PGA teaching professional and all around avid golfer practicing and playing way more than my body oftentimes can withstand — finding comfortable, durable, and stabilizing shoes is critical to my game. The difference was so great the EnVes (whites and later blacks) quickly became my go-to playing shoes. But I was still curious to see if I could actually quantify an increase in distance — so we hit the TrackMans at Pikes Peak Indoor Golf Center to find out.

The setup: The Athalonz EnVe vs FootJoy Club Casuals, both spike-less. After a few practice swings and a quick round in the simulator to warmup, the test began. Using the TrackMan’s Test Center I hit 3 sets (6 balls each) with one warmup set, alternating shoes between each set. Keeping my swing consistent with my ankle pain threshold, I wanted to see if I was getting the boost in power I thought I felt.

Here are the results:

Set 1

FootJoy

FootJoy Club Casual set 1 totals. Avg. total distance 274.9 yards.

Athalonz

Athalonz EnVe set 1 totals. Avg. total distance 285.4 yards.

Set 2

FootJoy

FootJoy Club Casual set 2 totals. Avg. total distance 260.4 yards.

Athalonz

Athalonz EnVe set 2 totals. Avg. total distance 270.7 yards.

Set 3

FootJoy

FootJoy Club Casual set 3 totals. Avg. distance 273.7 yards.

Athalonz

Athalonz EnVe set 3 totals. Avg. distance 271.3 yards.

For those crunching the numbers, that’s an average 6+ yards in total distance gained in the Athalonz EnVe over the course of this test. Given the comfort and stability I mentioned before I would’ve told you the difference is was way more than 6 yards — and in the majority of sets it actually was — I just feel like I can swing harder.

It’s one thing to feel like a nice new pair of shoes is helping your game, but it’s a whole other thing to know they’re helping you play better. As a teaching pro and avid golfer myself, you should see what Athalonz shoes can do for you.

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Max Homa won’t stop roasting amateur golf swings, and we’re here for it

It all started when one fan asked Max Homa to “critique my swing like Gordon Ramsey critiques shitty food,” during Presidents Cup week. Homa did not disappoint, and it’s now become an early contender for the best golf social media trend of 2020. It doesn’t matter whose swing it is, from everyday hackers to celebrities and even Tour players, Homa isn’t holding back — and the results are hilarious.

Some of the best come courtesy of the average folk with no disillusions concerning their game.

But it gets a little better when egos are on the line.

And who doesn’t love a little celebrity ribbing.

Homa very well could be the Tour analyst the world needs.

Of course, all is fair in love and the Internet, so Homa himself is playing along too.

 

Legal weed is a thing, and golf should treat it as such

First things first: If you’re looking for an unbiased opinion on marijuana’s place on (or off) the golf course, go somewhere else — you outta know where we stand.

Weed’s already legal in some form in 22 states in this country, fully legal in 11 of them, and adding more to the list with each election cycle. The NHL doesn’t punish players for using it, the MLB has removed it from its list of banned substances, too, and hoards of athletes, including some golfers, have begun citing the benefits and even promoting the use of cannabis products. Yet some powers that be still believe a drug is a drug is a drug — and drugs are bad, mmmkay.

Robert Garrigus learned the PGA Tour’s stance on the issue last March after he was suspended for testing positive for “elevated levels” of THC. The 22-year Tour veteran lives in Washington State (where weed is legal for medicinal and recreational use), reportedly owns a weed farm himself, and uses it to treat knee and back pain as prescribed by his doctor. While he’s no stranger to the drug culture, having checked himself into rehab in 2003 and speaking publicly about his struggle with substance abuse, he’s still a far cry from your standard “pothead” stereotype. He tried his best, with the help of his doctor, to stay within the tour’s limits and play by the rules to no avail, and it cost him 12 Tour events.

If anything, Garrigus should be heralded, not punished, for overcoming his past of alcohol and drug abuse and speaking publicly about it. After all, anyone remember what Tiger Woods went through?

After his return at the 3M Open in July, Garrigus’ stance on marijuana hasn’t changed, and it’s a familiar tune that mirrors some of the common sense that’s allowed for marijuana legalization to become so widely accepted.

“I could be on OxyContin on the golf course and get [an exemption] for that. I think that’s ridiculous. The Tour can talk to me all they want about it but that is a double standard,” Garrigus told USA Today. “The fact that it is socially unacceptable for cannabis and CBD right now blows my mind. It’s OK to take Oxycontin and black out and run into a bunch of people, but you can’t take CBD and THC without someone looking at you funny. It makes no sense,” Garrigus said.

Let’s play a quick game of Would You Rather. Would you rather you or a loved one take pharmaceutical substances proven to be highly addictive and often lead to overdose, or smoke a plant? (In case you haven’t heard, we’re in the middle of an opioid epidemic in this country that’s being fueled by pharmaceuticals like OxyContin.) Next round: Would you rather you or a loved one take OTC drugs proven to cause liver and kidney damage with prolonged use, or smoke a plant? And for the bonus: Would you rather athletes and their doctors be able to decide what’s best for them to be able to perform, or leave it up to the business people representing a sports brand?

I know my answers.

“[The Tour] had to deflect. They have an image to protect and uphold.” Garrigus said after meeting with Tour Commissioner Jay Monahan at the 2019 John Deere Classic.

Let’s talk about that image for a second then. Alcohol and golf often go hand-in-hand, and the likes of Arnold Palmer, John Daly and others made smoking heaters and stogies a fixture in the highest levels of the sport. There’s no controversy there, no sponsorship money lost or anything close to suspensions. Why is recreational marijuana so much different? The question still stands outside of recreational use: Why can’t a player use a legalized, prescribed medication to treat themselves off the course?

It’d be one thing if changing its stance on marijuana meant the Tour would be overrun by weed brands or whatever else it deems unsavory to its image, but that’s not going to happen — the NHL and MLB are certainly no worse off. At the end of the day, it’s not even about upholding the sanctity of sport, or upholding an image at all. PEDs and “hard” drugs aside, who the fuck cares what people do in their off time so long as it’s not affecting the results on the leaderboard?

Really, as legalization becomes even more widespread, the Tour’s just setting itself up for more stories like that of Garrigus’. It’s an issue that’ll keep on growing, like a weed.

The Tour’s cashing in on the Tiger Effect

Once the official announcement is made, the Tour will see its broadcasting value increase a ridiculous 60%. That’s thanks to the new broadcasting deals with CBS and NBC totaling $700 million per year, up from $400 million. The 9-year agreement keeps the two networks as the official homes of golf, and begin once the previous contracts expire at the end of the 2021 season.

Why such a dramatic increase?

Tiger Woods, probably. The 2018-2019 season was the best we’ve seen from Tiger as of late, and from the Tour as a whole. It was emotional, it was controversial, and it was super fun to watch. The “Tiger Effect” is back in full fucking effect.

At this point it doesn’t even matter to the masses if Tiger wins or loses — so long as he’s playing, we’re watching — it just so happens that he’s coming off one of his best seasons to date, and performing better than many thought he would after making his comeback. And lucky enough for the Tour, it’s all happening as their current broadcast deals are expiring. The Tour did make a little gamble by not opting out of the deals and making a go at a larger amount back in 2017, good call.

It’s not all luck, perhaps. Golf has come along way in reimagining itself in recent years (still thanks in large part to Tiger). Brooks, Rhambo, DJ, Rory, JT, Phil, Rickie — there is no shortage of superstars to root for. And now, going out on a limb a little here, the Tour is enjoying its very own international super villains in Patrick Reed, and, to a lesser degree, Bryson DeChambeau, too. Golf is younger, flashier, and a whole lot more interesting. Those trends show no signs of stopping, and when you add the second-coming of Tiger Woods to the table, it’s no surprise it’s paying off for the PGA Tour.

Presidents Cup is must-see tv after what went down last week

Patrick Reed imageAs if there weren’t enough excitement surrounding the 2019 Presidents Cup already, the week that saw the Hero World Challenge provided a whole lot more to buzz about heading into Melbourne.

Topping the list is Patrick Reed’s now-infamous rules infraction during the third round of the World Hero Challenge in the Bahamas. Leading the tournament at the time, Reed found his second shot at the par 5 11th buried in a waste bunker. With a camera locked on, Reed can be seen grounding his club and sweeping a generous amount of sand from behind the ball — twice.

That little number earned Reed a two-stroke penalty at the end of his round, the loss of the lead heading into the final day, and ultimately the tournament. A couple stroke penalty and little social media chastising would usually be enough for everyone to move on, but not when it’s Patrick Reed.

Like him or not, Reed is one of the most socially scrutinized golfers on Tour and isn’t known to do himself any favors when it comes to his public perception. That continued with his statements after the penalty, in which he claims he didn’t intend to improve his lie, and something about the camera angle making it seem more egregious than it was (yeah, OK, Pat).

https://www.instagram.com/p/B5xs7UwFw1w/?utm_source=ig_web_copy_link

Adding even more fuel to that fire is Reed’s spot on the American Presidents Cup team, captained by Tiger Woods, the host of the tournament at which Reed made a fool of himself. The memes and calls for his removal from the America team immediately flooded social media, garnering reactions from other tour players and the bringing promise from some that Team USA, and Reed in particular, are gonna get it from the International fans in Melbourne.

International rookie Cameron Smith made his thoughts known unabashed. “I don’t have any sympathy for anyone that cheats. I hope the crowd absolutely gives it to not only him, but everyone [on the American team] next week,” Smith told the Australian Associated Press. “If you make a mistake maybe once, you could maybe understand but to give a bit of a bullshit response like the camera angle … that’s pretty up there.” Marc Leishman echoed the sentiment saying Reed’s brought the verbal lashing on himself.

With the odds stacked against them (US -275 at the time of this writing), the International team has asked fans to not screw up their would-be home-field advantage. “I’ll be disappointed if they are cheering enthusiastically for Tiger or anyone on the U.S. team,” Adam Scott told the Herald Sun last week. “Last time it was too friendly.”

Patrick Reed or not, that’s a tall order considering we’re talking about Tiger, the GOAT, Woods and the rest of the star-studded American roster. Woods is hot right now, finishing fourth at the Hero after winning the ZOZO Championship in October, and he’s clearly feeling himself.

Paired with Justin Thomas for the opening round of the Hero, Tiger set the tone for HIS weekend by trolling JT on the tee box:

And followed it up with another jab on the fairway:

When the GOAT dishes it, you have no choice but to take it. But Thomas saved a little face when he wanted it known he’s undefeated against Woods when the two are paired together. We can only hope these two play together once again at the Presidents Cup.

Speaking of pairings, we may have gotten a taste of what to expect at the Hero, according to Golf Channel‘s Ryan Lavner:

There was one Team USA name missing from the tee sheet last week. Dustin Johnson withdrew from the Hero to recover from a knee surgery he had after the Tour Championship, but says he’ll be ready to take on the International team. As for his teammates, along with Woods, Reed, Thomas, Gary Woodland, Rickie Fowler, Xander Schauffele, Webb Simpson, and Tony Finau all finished top-10 last week, giving team USA plenty of momentum heading into the week. (Oh yeah, Henrick Stenson took the Hero Challenge and the $1,000,000 purse at 18-under par.)

After last week, as we eye the opening rounds of the 2019 Presidents Cup, we already know what we don’t know. We know the International players and fans want to get under the Americans’ skin, we just don’t know if they can. We know the American pairings are going to be good, we just don’t know how good. And we know the Americans are going to win, we just don’t know by how much. We’re ready to find out.

Coverage begins Thursday, December 12, with the fourball opening round followed by the foursome matches on Friday. Saturday brings a full slate with the second round of fourball and foursomes, and closing on Sunday with the singles matches. Tune into the Golf Channel for live coverage Thursday through Sunday, and NBC for a replay of Sunday.